web 2.0

Nonprofit Websites Best Practices – Important Information

People are processing information differently due to the rise in mobile technology and social media in this current era. Websites that are burdened with too many images or too much text without consistency in color or size scheme would surely attract negative attention.

You need to accordingly design your nonprofit website while keeping in mind two different aspects:

1. Simplicity
2. Information overload

One needs to seriously consider the shift in communication while designing the tone and design of the nonprofit website. You website should provide more social experience to your supporters. It is crucial to integrate your website with mobile technology and social media campaigns. It might be required on your part to tweak the overall structure of your charity website.

Following are few of the "nonprofit websites best practices":

1. Attractive Homepage:

Your homepage should have minimal text and powerful, large images. Navigation should be obvious, bright and bold. You should plug the following in the upper right hand corner:
a. Social networking communities
b. Donate button
c. Group text messaging campaigns
d. E-newsletter campaigns
The buttons and icons should have a strong impact and appeal in Web 2.0 design which would lead to a high volume of clicks. You should not overwhelm your visitors with multiple links and dense content which might drive them away.

2. Color and Layout:

The content pages should be consistent in their color and layout scheme and should be approximately of equal size. The background should be preferably white in color whereas the text in black color. You need to coordinate the color of your links appropriately. Images used should be consistent in resolution and size and try using just 3-4 different types of colors.

3. Easy Reading:

Use bold headlines, short and simple sentences and small paragraphs while writing the content. You may opt for two columns for a good design structure.

4. SEO:

Your home page should have the tagline and your organization’s name. Make sure you optimize your content and have relevant page titles. You also need to have a detailed blueprint for building backlinks. You may opt for the distribution method of web content to multiple online websites for the purpose of content syndication. Content can be presented in a video, audio, text or application format. Some of the different types of content which you can create for syndication are:
a. Blog posts
b. Forums
c. Presentations
d. Videos
e. Educational graphics
f. Audio (i.e. mp3 files and pod casts)
g. Press releases
h. Webinars
i. Teleseminars
j. Articles
k. Social Audio Status
As a part of your online marketing strategy, content syndication would result in increased traffic which is highly targeted, attract more prospective clients and even private investors who might want to donate in future

5. Social Media Marketing:

In this age of internet explosion, millions of customers use social media to talk about their experiences and share their thoughts on different services and products. Social media would allow your nonprofit website to reach out to a wider audience almost instantly. You need to have an organized strategy by allowing access to numerous potential donators which would result in increase in brand awareness, more traffic and more donations. You can also hire a social media consultant for the same.

It is all about creating a relationship with your visitors. If the above mentioned steps are executed diligently and most importantly in the right process, it would lead your charity website into becoming an authority and garnering credibility in the eyes of your readers.

Tags:

charity websites

10 Important Features of a Nonprofit Website Design

It is important for a charity organization to generate donations in order for the whole organization to continue with its cause. To make it possible, it is also very necessary to catch the attention of visitors by creating an engaging nonprofit website design.

Here are the 10 important features of a nonprofit web design:

1. A Mission Statement - Every nonprofit organization exists for a reason. With this, you need to inform everyone why your organization exists by creating a mission statement on your website. A short but catchy statement can say it all. This is also an effective way to encourage visitors to lend a hand or give their donations.

2. A FAQ Page - This certain feature is very important for everyone to know who built the organization and other vital information that people need to know about the organization itself.

3. Provide Quality Content - Of course, quality content is very necessary in a nonprofit website design. Your website must have a blogging section where stories and articles can be posted. Make sure to include photos in every blog post. By creating a blog section, volunteers and donors will be kept updated of the organization's recent activities.

4. Photo Gallery - Visuals are very important in a charity web design. Photos can express stories in their own way. With this, it will be of great help if a certain charity website has a gallery of photos taken during the organization's activities.

5. Multiple Methods of Access - Today, social networking sites are powerful tools in spreading the word. With this, you need to show how people could find you on Facebook, Twitter, Digg, and other social media sites.

6. An Easy-to-Recognize Logo - A website's logo can serve as a memory aid for everyone to recognize your organization easily. In creating your organization logo, make sure it is simple yet sensible.

7. Donate Button - Donations are an essential part of a charitable organization's existence. Donations, may it be in cash or in kind, must be collected online. In order to generate web donations, an easy-to-notice donate button must be placed in every page of your website.

8. A Call-to-Action Page - This particular feature is important in informing everyone of an upcoming activity or mission. A nonprofit website must always have a call-to-action page to encourage volunteers and donors.

9. A Downloadable Press Kit - Your website must be social media friendly. With this, you need to have a ready-to-download press kit for bloggers, writers, and broadcasters. This way, you will be able to optimize your site to a larger audience with the help of the press.

10. Weekly Newsletter - One thing you need to remember is keeping in touch with your organization's volunteers and donors, which is why it is very important to send a weekly newsletter to them via email. This way, you are keeping the line of communication open which is very important.

With the ones mentioned above, you can now create an engaging nonprofit website design. If you are planning to create a nonprofit website, ask professional help from expert nonprofit website design providers.

For more information visit Our Site

Tags:

Nonprofit Websites - An Expense Or An Investment?

The internet has become an indispensable part of our lives today. It has become a repository of common and uncommon knowledge. For any information that we seek to find we first take help from the World Wide Web before referring to any other source of information. Chances of getting the right data are 99.9% on the internet. There are millions of websites that flood the internet. Even the nerdy high school kid has his own website. In this era, any organization that is serious about its work uses a website to talk to the world, communicate with associates and to manage its entire business online.

The question then arises whether NPOs should also invest in websites. The inevitable answer to this question is 'Yes'. And what benefits can an NPO reap from a website of its own? The answer to this question is 'Many' and we will try our best to list those perks here. But before we analyze the benefits of hosting a website, let's try and understand what people expect from nonprofit websites.

First and foremost, visitors to nonprofit websites explore the site to obtain information about the organization itself. They might like to get details about the domain in which the charitable trust works. They visit the website to get information about the various events that the charity organization has conducted so far.

Secondly, websites also act as a portal for fluent communication. Visitors to nonprofit websites can leave their feedback, comments and/or suggestions in the guest-book. They might want to get in touch with the charity to join as a member or to work as a volunteer. To get in touch with the right person, an online messaging system can help them communicate with the NPO.

Thirdly, people who are interested in making donations but don't have the time to drop a check at the NPO or to meet someone in person, can easily donate online through nonprofit websites. In fact, a lot of people feel secure transacting over an internet gateway than asking an unknown person to handle a check or cash.

For a charity to make utmost use of internet, it must have a simple yet elegant website that has been designed to fulfill the expectations above.

The website must be a rich source of information. The website must be designed from a template that uses an elegant but professional color theme. Navigation through the website must be simple and quick and information should be spread over multiple sections. Information should be presented not only in the form of text but also through images, videos, blogs, etc.

The nonprofit websites should also cite accurate information that can help a potential member, volunteer or donor communicate easily with the organization. The website must list the contacts of the important people and should also have a guest book that allows users to leave their feedback. There should be a simple form based email utility that allows a visitor to send an email to the charitable organization.

The most important feature of nonprofit websites is to establish a quick, comfortable and secure channel for receiving donations. Nonprofit websites must have a module that focuses only on donations. Links to this module must be displayed in a catchy banner on the home page of the website. Transactions should be routed through a secured gateway or utilities like PayPal can be used to ensure that the highest degree of online security is offered to the donors. Else the donors will hesitate to make a donation online.

To create a website in the minimum possible budget, help should be taken from a professional team that has expertise in designing nonprofit websites. These organizations offer services for a very small fee and minimum expenses are spent on building and maintaining a website. This decision makes a nonprofit website a smart investment than an unnecessary expense.

Tags:

charity websites

Why Nonprofit Websites Need Professional Quality

Nonprofit websites are sought after by people looking to spend money, time and resources on causes they are fanatic about. Everyone is fanatic about certain things and they are looking to get involved. Make your nonprofit websites stand out and catch the attention of philanthropists, nature lovers and everyone who supports a cause wholeheartedly.

Why Nonprofit Websites Are Important

Nonprofit websites offer an excellent opportunity to reach out to altruists and sympathizers from around the world. With a website, you have a global audience of philanthropists and charity supporters. Internet has changed the way nonprofits raise funds. There will be like-minded people around the world. Nonprofit websites bring such people together. More importantly, when you promote a cause worth supporting, you will get instant support from outside your city, and even from a different continent.

That is the advantage of nonprofit websites. It is the cheapest method of reaching out to people who are looking to support your cause. Without a website, your nonprofit organization will be losing thousands of dollars in lost donations. In other words, your organization doesn’t get the money for your cause. Your cause can be buying computers for the underprivileged children, putting a lid on human trafficking, or increasing forest land around the world. Every penny counts. A professionally designed website reaches out to thousands of people, who are willing to donate for a cause.

Professional Websites

You be fooled by the idea that nonprofits don't need professional websites. The truth is, your nonprofit websites can bring more patrons closer to your cause. Monetary profits are not your goal. However, that doesn't prevent you from doing a top class job. You have goals to achieve. Let the professionally designed nonprofit websites fasten your quest to uplifting of the downtrodden, education of the underprivileged and protection of the vulnerable.

Let your nonprofit websites reflect your professional attitude in achieving your goals. It doesn't cost a fortune to develop a neat website that looks nice and wins the trust of potential patrons. If your website is down most of the day, people will not be able to see your website and make the donations your cause deserves.

Showing Your Good Work

Nonprofit websites are a great place to show what you have achieved till date. Have your organization planted 10,000 saplings on June 5? Did your organization provided shelter to 1000 families in Zambia? Or did your organization sent girls to school? Let the world see your good work. Show your good work through your website. Explain what you did. Make sure there are some good quality photos and videos to explain what your nonprofit has done.

Promoting Your Nonprofit Websites

Internet puts more power into the hands of people. This happens through Facebook, Twitter, blogs, forums, and other places. When the people discover your good work, they can promote your nonprofit websites through social networking sites, email forwarding, personal blogs, etc. This is social media promotion, which works because people love to support a good cause. Social media promotion can assume exponential proportions with the right triggers.

Advertising also will be part of your promotional plans. Your nonprofit can use various advertising programs like pay per click advertising, partnering with other charities, banner advertising, etc.

When you have your eyes set on your goals, the nonprofit websites can offer excellent support. Show the good work you do through your website and people will donate wholeheartedly. Let the nonprofit websites be the starting point to get enough funds to support a worthy cause.

Tags:

charity websites

Charity Advantage - The Leader in Charity Website Building

Charity Advantage is one of the leaders in charity websites building. It is actually the only company that can give all the necessary tools for websites for nonprofit organizations (NPO), charities and churches for a low price.

Currently nonprofit organizations can get a website built for them, together with web hosting for only $9.95. There are many satisfied customers of Charity Advantage that you can see on their website at www.charityadvantage.com

The Charity Advantage is very popular among nonprofit and charitable organizations not only because they can build for their customers inexpensive websites and because they have very good web hosting, but also because of their superb technology that they use to build nonprofit and charity websites.

First of all, getting a website from them is very easy. All that you need to do is to email them the content for your website and they will built a website for you often in less than two weeks. It won't be an ordinary website, but a beautiful and professional website. You will be able to choose a template from over 2,300 beautiful charity website templates.

If you sign up with them for two years of their web hosting for your charity website, they will built a website for your organization for free. I must also add that the web hosting they offer is of superb quality, prepared especially for nonprofit websites. Your websites will also be with videos and audios if you want them. You can actually have a streaming video, a streaming audio and other online applications that you need. You will also get technical support that is top notch.

At the moment of writing Charity Advantage has a promotion that offers a superb Dell Dual Core Desktop or Dell Mobile Business Laptop for free, for nonprofit organizations that sign up for two years of Charity Advantage web hosting. You just pay for two years and the desktop or laptop is yours.

As you must know having a beautiful nonprofit website is not enough. Nonprofit organizations and charities depend on donations and nowadays the best and easiest way to collect donations is online through a website.

Collecting donations with a website build by Charity Advantage is easy. You will get a website that can be equipped with a form for collecting donations online with only a few clicks. People will be able to donate by clicking the “Donate” button and filling out the form. Gone are the days that people had to write checks and go to the bank or post office to make donations. Nowadays they can do it fast and easy online using their credit cards or PayPal.

Your website will be equipped not only with Donation System like a donation form, but also with a database and the Donor Management System. The Donor Management System will make it very easy to manage all the donations and to make and send reports. It will be also very useful when you will need to analyze the performance of your website and the donations system. It will also help you to keep in touch with your donors and also to turn potential donors into donors.

Tags: ,

Blog

How to Create Impressive Nonprofit Websites

Nonprofit websites have a two-fold purpose; making as many people as possible aware of their cause and keeping parties interested enough to participate. Websites have been a great way to present an organization but the site has to be impressive enough to attract and keep visitors' attention. Designing nonprofit websites can be simple when working with a design company that has the right tools. Working with a company that specializes in your field will give you an upper hand in knowing what works best by time tested methods.

Templates

Selecting the right template to give your website appearance and flavor can be a daunting chore with thousands available. Companies that work closely with nonprofit organizations in designing and hosting nonprofit websites will be able to trim down choices to fit your individual needs. Background, color, style and pictures that boldly tell your story will begin a building process that tells your individual story. They can also be changed to represent logos, specific scenes and items relative to your cause. It is not about selecting what you find most appealing but what will work with nonprofit websites.

Easy Functioning

Many nonprofit websites may have an awesome front page but visitors find it difficult in moving from page to page or finding the beginning again. Unless someone has a specific reason for spending the time to wander around in a displaced and unorganized site, most will move on to one that is easier to maneuver around in. This could be unfortunate especially if you are using social networking to drive visitors to your site. Drop down boxes with sub categories are perfect for finding just what you are looking for. A ‘back to home' button is also a good idea.

Audio and Video

Nothing reflects real life scenes like a video with sound that puts you right in the midst of a cause. Background music that compliments the story can also tug at heartstrings if you are trying to portray an emotional feeling. These can be much more effective and inexpensive than a TV commercial that only allows you limited time to show your purpose in action. The right website design company can help you with shots and movement that gives you the best presentation.

Social networking rounds it all out when people see a shot of your site or read encouraging words of hope. Immediate transfer by the click of a button will send interested parties to the actual footage shown and not to some page where they have to figure out what to do. All of these functions can work together smoothly and without incident when you use a respectable and skilled website design company that specializes in nonprofit websites. One company that has helped thousands of leading nonprofit organizations has made a reputation for itself in providing the best nonprofit websites on the Internet. Visit www.charityadvantage.com and look at the long list of high profile organizations that are represented. Visit a few sites and see what a difference they make in creating professional and impressive sites.

Tags:

charity websites

How to Tweak Nonprofit Website Templates

Getting a non-profit website template may be easy - all you have to do is Google for one. However, whatever ready made templates that you get online may not be the best fit for your website. Inexperienced and amateur non-profit websites often download templates, make a few tweaks here and there, include content and upload the website. Then the complaints start. People are dissatisfied with the site, traffic slows down, and it is then that the website owner realizes the futility of playing around with cookie cutter non-profit website templates. Here are some tips that will help you choose and tweak the right template and tailor it for your organization:

1. Before choosing a template, determine your content. Write down the links that will be contained in your website, along with the sublinks. Include multimedia links (pages where you will be posting videos and audio) and interactive links (Forum, Blog, etc.) as well. Create a content tree on paper and be sure of what will go into the website.

2. The website's color scheme must complement your logo colors. If these don't match, your website will look awful and may put off a lot of visitors.

3. The most important thing that every non-profit site must have is a friendly and simple CMS (Content management System) that allows non-technical users to add, delete and modify pages and content. Now, the templates that you download are pure HTML without any interactive elements built in. So, look for WordPress templates. These templates are built using WordPress CMS, which is easy to use, and helps you easily maintain your site. WordPress is much more than a blogging CMS - you can add social media interactivity, SEO plugins, and do a lot more. So, hire a designer/programmer who's familiar with WordPress and its plugins.

4. Before downloading the template, consult your web designer and programmer. Brief them about how regularly you will have to change your website and show them the content architecture (see #1 above). Ask them to help you choose from many nonprofit website templates. Remember that a non-profit web template is only a guide - it is not a solution in itself.

5. The whole website must be consistent and easy to use - colors must match, design elements should be consistent, the donation page must be simple and not packed with too much information (because it can divert the donor's attention), and more. Keep the website simple and consistent.

6. A non-profit organization cannot spend liberally in creating its website. However, it must keep a certain budget for bug-testing and beta tests. As you may have realized, a non-profit website template is just the starting point. It must be built upon and consolidated before use. The final website should be thoroughly tested (across all browsers, traffic tests, etc.) and it should be ensured that is 100% bug-free.

7. The nonprofit website template's links must be engineered in such a way that they do not trick the user to land up on a donation page. The visitor must be inspired enough to head out there or to the volunteer page.

These were a few helpful tips that should help you choose and tweak a non-profit website template. Once again, remember that the template is just a guide and needs a lot of work. Good luck.

For more information visit Nonprofit Website Templates.

Tags: ,

charity websites